Keiichi Matsuda

Keiichi Matsuda is a designer and film-maker. His work explores the collision of physical and virtual, as technology transforms society, and new realities are born. Keiichi’s practice combines concept film-making and interaction design, to critically explore the future of everyday life. His work has been widely exhibited, from the MoMA to the V&A, as well as attaining viral success online. HYPER-REALITY was awarded V…